WareMatch Glossary

Demand Variability

Fluctuations in customer demand over time.

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Updated 2025-10-01

Definition

Demand variability measures how much customer demand changes over time, impacting inventory and production planning.

Overview

Overview

High demand variability requires flexible supply chain strategies to avoid stockouts or overstock.

Causes

  • Seasonal trends
  • Promotions or sales
  • Market disruptions

Example

A toy manufacturer experiences high demand variability during holidays, necessitating careful inventory management.

Tags

#Demand Variability#Forecasting#Supply Chain#Inventory

Related Terms

Demand Planning
Demand Surges
Forecast Accuracy