Warehouse & Logistics Encyclopedia
Your comprehensive guide to warehouse, logistics, and supply chain terminology. Explore over 100+ industry terms with detailed explanations and practical insights.
Amazon SFP (Seller Fulfilled Prime)
A program allowing sellers to ship directly to customers while retaining the Amazon Prime badge.
Definition
Amazon SFP enables merchants to fulfill Prime orders from their own warehouses. Sellers must meet strict shipping standards such as two-day delivery, customer service, and return handling.
Overview of Amazon SFP
Seller Fulfilled Prime is an alternative to FBA (Fulfillment by Amazon).
Role
A program allowing sellers to ship directly to customers while retaining the Amazon Prime badge.
Focus
Seller Fulfilled Prime is an alternative to FBA (Fulfillment by Amazon).
Example
See the definition above for context.
Benefits
- Greater control over inventory
- Reduced storage fees
- Retains customer trust via Prime branding
FAQs
Q: What are the key benefits of Amazon SFP (Seller Fulfilled Prime)?
A: Greater control over inventory. Reduced storage fees. Retains customer trust via Prime branding.