Fulfillment

Bundling

Combining multiple products or SKUs into a single package for sale or shipment.

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Updated 2025-10-01

Definition

Bundling is the practice of packaging several products together for convenience, promotions, or shipping optimization.

Overview

Overview

Bundling helps businesses improve sales, reduce handling costs, and provide convenience to customers.

Advantages

  • Reduced shipping costs
  • Cross-selling opportunities
  • Improved customer experience

Example

A warehouse packages a gaming console with two controllers and a game as a single bundle for shipment.

Tags

#bundling#package#SKU#promotion

Related Terms

Kitting
Order fulfillment
Pick and pack